{"product_id":"sonora","title":"Sonora","description":"\u003cp\u003e\u003cu\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 115%; font-family: 'Californian FB',serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-bidi-font-family: David; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eThe Sonora\u003c\/span\u003e\u003c\/u\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 115%; font-family: 'Californian FB',serif; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-bidi-font-family: David; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e iHorn is made from a 1924 Sonora radio horn small cabinet speaker.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eIt is majestic.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eSonora Phonograph Co., Inc. of New York, N.Y. was founded in 1913 and ceased all operations by 1930 when Sonora declared bankruptcy, and its assets were purchased by Magnavox.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eHowever, during its years of operation, Sonora was one of the companies that were allowed to exist by the big three (Victor, Edison and Columbia) to avoid threats of an antitrust suit.\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eBecause Sonora had paid a lot of money in royalties on patents held by the big three on a per unit basis, it could only compete with them on their high-end machines.Before entering the radio market, it patented and manufactured clock chimes.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eWhen it moved into the radio market, these speakers were purchased by Sonora but manufactured by American Bosch.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eFurther, while the company was located in New York, the wood cabinets were manufactured in Saginaw, Michigan.\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eAt the 1915 Panama-Pacific International Exposition in San Francisco the Sonora phonograph was awarded a gold medal for its quality.\u003cspan style=\"mso-tab-count: 1;\"\u003e   \u003c\/span\u003e\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003eSonora marketed under two slogans:\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003e\"The Instrument of Quality\" and \"Clear as a Bell\".\u003cspan style=\"mso-spacerun: yes;\"\u003e   \u003c\/span\u003eThose slogans apply equally to the \u003cu\u003eThe Sonora \u003c\/u\u003eiHorn – it is an instrument of quality which is clear as a bell.\u003c\/span\u003e\u003c\/p\u003e","brand":"iHorns","offers":[{"title":"Default Title","offer_id":43181147324487,"sku":null,"price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/9462\/9447\/files\/Son1.jpg?v=1788983082","url":"https:\/\/shopihorns.com\/products\/sonora","provider":"iHorns","version":"1.0","type":"link"}